Below is the program for the Amateur Hour Conference held at New York Law School on Friday, November 2, 2007. You can watch the video of those panels which recorded by clicking on their titles. At the request of some of our guests, and to promote a free and uninhibited discussion of opinions on the emerging issues regarding user-generated content, not all panels from this event were recorded. If, after viewing those panels linked to on this page, you would like to see even more Amateur Hour videos, you can visit our TimeCapsules page, where organizers of the Amateur Hour Conference engage in one-on-one interviews with some of our guests to elaborate on the topics discussed in their panels and discuss other items which they may not have been able to discuss due to time contraints. For podcasts of those sessions which were recorded with permission of the participants, see New York Law School on iTunes.
| 8:00 – 9:00am | Check-in Coffee, pastries and fruit available from 8:30am |
| 9:00 – 9:15am | Welcome and Opening Dan Hunter, Visiting Professor of Law, New York Law School (Available as a podcast from iTunes or as streaming video) |
| 9:05– 10:15am | Keynote Clay Shirky, Adjunct Professor, New York University Interactive Telecommunications Program Commentator: Molly Beutz Land, Associate Professor of Law, New York Law School (Available as a podcast from iTunes or as streaming video) |
| 10:15 – 10:45am | Coffee Break Refreshments provided. |
| Panel 1 10:45 – 12:15pm | Legal and Business Risks to the Media from User Generated Content This panel will focus on a number of the risks media businesses face in adopting user-generated content. These issues include legal liability, exposure of trade secrets, problems with access and control, and so on. Panelists come from a wide range of media businesses, including press & journalism, network television, and internet distribution for music. [1.5 CLE]* Panelists: Kai
Falkenberg, Editorial Counsel, Forbes Magazine |
| Lunch Session 12:15 - 1:45pm | New Opportunities in Amateur Interactive Content Curtis
Peele, Associate, Latham & Watkins (Available as a podcast from iTunes or as streaming video) |
| Panel 2 1:45 - 3:15pm | Amateur Content and Television, Broadcast and Networks Issues emerge for television entities and networks when they encourage the creation of user-generated content. This panel will focus on the legal problems that emerge from such endeavors, including instances where media businesses seek to enforce copyright protection in one part of their business while simultaneously attempting to engage users through interactive creativity elsewhere. [1.5 CLE]* Panelists: Marni
Pedorella, Vice President of Intellectual Property, NBC Universal
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| 3:15 – 3:30pm | Coffee Break Refreshments provided. |
| Panel 3 3:30 – 5:00pm | Advertising, Marketing, Brands and Public Relations Madison Avenue has been quick to adopt user-generated content in areas like user-produced advertising, viral marketing, and so on. But control over the message is something that marketing, advertising and branding executives/lawyers really care about. Can advertising, PR, marketing and branding cope with these different interests? [1.5 CLE]* Panelists: (Available as a podcast from iTunes or as streaming video) |
| 5:00 – 7:00pm | Cocktail Reception |