AmHr: Program

Below is the program from the Amateur Hour Conference held at New York Law School on Friday, November 2nd. You can watch the video of those panels which were recorded by clicking on their titles. At the request of some of our guests, and to promote a free and uninhibited discussion of opinions on the emerging issues regarding user-generated content, not all panels from this event were recorded. If, after viewing those panel linked to on this page, you would like to see even more AmHr videos, you can visit our TimeCapsules page, where organizers of the AmHr conference engage in one one one interviews with some of our guests to elaborate on the topics discussed in their panels and discuss other items which they may not have been able to discuss due to time constraints. For podcasts of those sessions which were recorded with permission of the participants, see New York Law School on iTunes.

8:00 – 9:00am	Check-in Coffee, pastries and fruit available from 8:30am
9:00 – 9:15	Welcome and Opening Dan Hunter, Visiting Professor of Law, New York Law School (Available as a podcast from iTunes or as streaming video)
9:05– 10:15	Keynote Clay Shirky, Adjunct Professor, New York University Interactive Telecommunications Program Commentator: Molly Beutz, Associate Professor of Law, New York Law School (Available as a podcast from iTunes or as streaming video)
10:15 – 10:45	Coffee Break Refreshments provided.
Panel 1 10:45 – 12:15pm	Legal and Business Risks to the Media from User Generated Content This panel will focus on a number of the risks media businesses face in adopting user-generated content. These issues include legal liability, exposure of trade secrets, problems with access and control, and so on. Panelists come from a wide range of media businesses, including press & journalism, network television, and internet distribution for music. [1.5 CLE]* *Panelists:* Kai Falkenberg, Editorial Counsel, Forbes Magazine Heather Moosnick, Vice President of Business Development, CBS David Sternbach, Litigation & Intellectual Property Counsel, A&E Television Networks Cameron Stracher, Professor of Law, New York Law School (Moderator) Rob Weitzner, VP Business Development, Independent Online Distribution Alliance
Lunch Session 12:15 - 1:45	New Opportunities in Amateur Interactive Content Curtis Peele, Associate, Latham & Watkins Nathan Freitas, Co-creator, Cruxy.com Andrés Monroy-Hernández, Graduate Student, MIT Media Lab (Available as a podcast from iTunes or as streaming video)
Panel 2 1:45 - 3:15	Amateur Content and Television, Broadcast and Networks Issues emerge for television entities and networks when they encourage the creation of user-generated content. This panel will focus on the legal problems that emerge from such endeavors, including instances where media businesses seek to enforce copyright protection in one part of their business while simultaneously attempting to engage users through interactive creativity elsewhere. [1.5 CLE]* Panelists: Marni Pedorella, Vice President of Intellectual Property, NBC Universal Stanley Pierre-Louis, Vice President & Associate General Counsel, Viacom, Inc. Lisa Stancati, Assistant General Counsel, ESPN Ken Werner, President, Warner Bros. Domestic Television Distribution Lori Wentworth Odierno, Adjunct Professor of Law, New York Law School (Moderator)
3:15 – 3:30	Coffee Break Refreshments provided.
Panel 3 3:30 – 5:00	Advertising, Marketing, Brands and Public Relations Madison Avenue has been quick to adopt user-generated content in areas like user-produced advertising, viral marketing, and so on. But control over the message is something that marketing, advertising and branding executives/lawyers really care about. Can advertising, PR, marketing and branding cope with these different interests? [1.5 CLE]* *Panelists:* Lane Buschel, Vice President, Morris + King Caroline McCarthy, Staff Writer, CNet News.com Brian Murphy, Partner, Frankfurt Kurnit Klein & Selz, PC; Adjunct Professor of Law, New York Law School (Moderator) Martin Schwimmer, Moses and Singer, The Trademark Blog (Available as a podcast from iTunes or as streaming video)
5:00 – 7:00	Cocktail Reception

* CLE credits are awarded 1.5 credits per panel. This option is only for lawyers who want continuing legal education credits. CLE credit is optional; lawyers and non-lawyers are encouraged to attend. This conference is a very practical business & law conference, and will be fun, educational and worthwhile for anyone connected to the field of media and entertainment.